What if your speeches, presentations, web copy, and e-mails could be as entertaining as a blockbuster film, as gripping as a television drama, or as meaningful as a stage production?
Sorry, they can’t.
But they can be a whole lot better! The key is to stop looking at other businesses for ideas and start looking at show business. Connect with your audience. Tell better stories. Express ideas visually. Appeal to emotion. These are just some of the important lessons from acting that can help you communicate more persuasively and effectively. Act Like You Mean Business: Essential Communication Lessons from Stage and Screen, is a fun, practical guide filled with hundreds of useful insights and tips.
“Required reading for every Fortune 500 CEO.” —Tim Schellhardt, Senior Vice President, Edelman Public Relations
“It’s like having your very own pocket communicator.” —Pete Brace, Consultant and former Communications Director, Gatorade
“An insightful and practical handbook for leaders.” —Maril MacDonald, Founder and President, Gagen MacDonald
